Posts Tagged ‘#KeepItReal’

Facing the Fiction of the “Freshman Fifteen”

By Rachel Grate We’re only weeks away from a rush of new college freshman struggling to condense their entire bedroom into a dorm-sized pack, taking their first nervous steps on campus without parents and meeting their new roommates. As a result, stores are filling up with packing check lists, parents are freaking out and many [...]

Selling “Girl Power” Short

by Rachel Grate The phrase “Girl Power” appears in my mind bedazzled and engraved on a background of pink glittery flowers. I don’t know why, and I don’t know when it started, but a simple Google image search proves that this isn’t my own exclusive creation. Yet, “Girl Power” isn’t a phrase I think of [...]

Keep It Real Success: Seventeen Creates “Body Peace Treaty”

Last week, the Keep It Real campaign inspired thousands to challenge mainstream magazines to publish one unphotoshopped image of beauty per issue. After reaching over 1.5 million people on Twitter with our tweets, leading a day of blogging across the web, and receiving hundreds photos of “real beauty” via our Instagram contest, today we heard [...]

The Keep It Real Challenge: Day Three

The final day of the Keep It Real challenge was all about showing the media what real beauty looks like – without the photoshop. After using Twitter to ask magazines to print one unphotoshopped picture per issue on Day One, and writing a flurry of blogs yesterday explaining just how important and serious the issue [...]

The Keep It Real Challenge: Day Two

After yesterday’s success on Twitter, Day Two of our Keep It Real Challenge encouraged individuals to blog about the effects of photoshop and why magazines should pledge to drop it for one picture per issue. The public joined MissRepresentation.org and our collaborators SPARK Movement, LoveSocial, Endangered Bodies and I Am That Girl in creating a [...]

“I don’t know what happens next” by Roy A. Cui My name is Roy A. Cui and I live and work in Los Angeles, California. You may be familiar with my work. I have worked on many clothing and beauty advertising campaigns. I’ve worked on covers and editorial spreads for popular magazines that you see [...]

Keep It Real: Instagram vs. Photoshop

For Day Two of the Keep It Real Challenge, Rachel Grate explores whether there’s a difference between people using the filters on Instagram and magazines photoshopping people By Rachel Grate It’s no secret that the rampant use of Photoshop is having adverse effects on the self-confidence of consumers of all ages and genders. Well, it’s [...]

The Keep It Real Challenge: Day One

This morning we launched – in collaboration with SPARK Movement, LoveSocial, Endangered Bodies and I Am That Girl – the Keep It Real Challenge. It’s a 3-day campaign to get magazines to pledge to print one unphotoshopped picture per issue, and to empower thousands of individuals to use their voices for change. Day One was [...]

Video Blog: Keep It Real

Social Action Rep and graduate student Melissa Fabello talks photoshop and the Keep It Real challenge: Are you ready to take the challenge? RSVP for Keep It Real on Facebook. Download the Entire Keep It Real Toolkit Also, check out Melissa’s website: http://www.toughxcookies.com

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  • 24
    May
    This is How Brands Should Be Reacting to the #FBRape Campaign

    Candypolis responds to the #FBRape campaign: Two hours ago I had no idea who or what Candypolis was (am still not entirely sure), but if I ever come across their logo in the world, I will remember this moment. They’ve created a positive brand association by taking a stand against Facebook’s passive attitude towards “rape [...]

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